Weddings mean Big Business for Hotels
Weddings mean Big Business for Hotels
Destinations Weddings Account for $16 billion in Annual Spending
How One Company Helps Hotels Increase Bridal Business
Miami, Florida - 2011 – Destination weddings are big business. In addition to accounting for $16 billion in annual spending the number of destination weddings are increasing by more than 20%. Statistics show that 24% of marriages are destination weddings. And with an average of 48 guests attending these weddings, that can be vital business for hotels, when managed properly. AskMeInc is a provider of hotel and destination sales and marketing services. They offer five simple and effective tips for increasing wedding bookings.
“The most popular months for destination weddings are summer months and that is great news for Mexico and the Caribbean where summer tends to be the slow season,” stated Marilyn Cairo, Vice President of Marketing at AskMeInc. “Brides start planning shortly after getting engaged and we help both the bride and the hotel ensure every question is answered, every detail is met and that the wedding is spectacular.”
The team at AskMeInc has increased weddings at one hotel by more than 65% and quadrupled net profits per wedding. “We understand what brides want and we work hand-in-hand with the hotels to exceed the brides expectations,” states Hilary Lanzer, Vice President of Sales at AskMeInc. The team at AskMeInc, a company that hotels and destinations can hire to increase their number of weddings and profits, offers five simple tips on working with a bride:
According to Carley Roney, editor in chief of The Knot Inc, brides are willing to spend despite the state of the economy and approximately 1 in 5 brides are spending more than $30,000 on their wedding. “Weddings can really boost the bottom line for hotels and destinations,” stated Cairo, “The critical part is doing it properly. Weddings are the most important event a couple plans and there are no do-overs. If a hotel wants to succeed in the wedding market, they need to be very committed.”
AskMeInc is a Miami-based firm that serves as an outside sales and marketing company for hotels and destinations, offering private call center services, travel agent training and incentive programs, and representation at consumer and trade shows. The company has a division that specializes in destination weddings. For more information visit www.AskMeInc.com.
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